Búho is the first technological platform that optimizes the purchase and dispensing of medicines, through a technology that allows comparing prices in multiple pharmacies, buying each medicine in the cheapest pharmacy and dispatching them at home in a single order. In the late 2020s, two grandchildren were in charge of their grandparents’ medication purchases and month after month were making multiple trips in search of their full list. “We realized the lack of stock and the large price differences between pharmacies,” says Joaquín Güell, COO and founder of Búho. “Based on this problem, we decided to create Búho with the idea of improving people’s well-being by simplifying the tedious process of buying medicines.” With the use of an optimization algorithm, its technology makes it possible to compare prices and choose the cheapest pharmacy for the purchase of each medicine and deliver them to the home of its users in a single order from 24 hours. Today, with the optimizer, they are able to save up to 60% of the total cost of a drug purchase compared to market prices. As part of the functionalities of the Búho platform, it is possible to load single and held prescriptions, repeat previous orders and program reminders for the purchase of patients with recurrent conditions, radically changing people’s shopping experience. Búho is also an operational solution for healthcare institutions with high volume of medication purchases for their patients. “We verify stock and best prices and deliver them to them,” adds Ricardo Susaeta, CEO of Búho. Pharmacies also benefit from this platform, since it allows them to compete in a more balanced pharmaceutical market, allowing them to compete on price and stock and not as they currently do in the geolocation market. More information at www.buhochile.com